GearCity progress of newer designs leading up to 2020
The Appoint’s sales volume tells a story Selling 1,400–1,600 units per month for the 2018 design language is not mass‑market volume; it's Bentley‑tier demand with broader demographic reach. This tells GC7 (and the player) several things: The Appoint has brand gravity; people aspire to it. Emerson Motors has credibility in the ultra‑luxury space. The car is not niche; it’s a status symbol with real circulation . The 2018 design language was already successful enough to justify a major refresh. For a vehicle priced at $600,000, a 79% Image Rating is a very specific kind of success.
