#GearCity 2018: Plan for July 2018

#Plan

Completing June was a major transition component for Emerson Motors. Finding new ways to energize full-size sedans and crossovers is the focus this month. We found that customers want products that fit their needs and wants, which motivates our designs. Specifically, expanding the reach of Fwin currently only makes roadsters 2+2 into the crossover market, which has become evident when we look at the financial standing.

#Lineup

Fwin

700i electric roadster

i50m 6-speed manual roadster

i50EP performance roadster

(New) N50 compact SUV

(upcoming) F50 crossover

#Action Plan

The underpinnings of the i50 are used in the Fwin N50 compact SUV as the basis for the F50. This vehicle will hold the same premise as the N50 of mainstream offerings. This is completed through looking at what other vehicles are being offered under the Emerson Motors umbrella, which in this case would be our best-selling crossover, the Dork Retrieve 4.

Relationships are what are driving the expansion effort. Under the Dork brand, concessions have been made with auto suppliers to reduce costs in design and materials used. These are important for customers to be able to afford the materials used in the design.

#Factory #Expansion

During our design and material approach language, we have realized that Emerson Motors, while being proactive, inadvertently caused some of our overextensions in budgets in the past. This is evident with the massive amount of construction projects that were planned. Taking this into consideration, we have reduced this amount to just 2 as of today, Los Angeles and Dallas, Texas. This action is a result of Fwin expanding into the crossover and compact SUV markets and future truck and SUV production for Emerson Truck.

#Conclusion

The efforts of these approaches are far-reaching into the future of Emerson Motors. A company that is not innovative in its approaches is closed even when it is operating. Finding ways to understand the market of automotive enthusiasts and mainstream buyers, which is constantly changing, poses obstacles, but with time, these obstacles develop into opportunities.